Merchandiser is the person who is responsible in merchandising is called merchandiser. New concept of explanation we can say that Merchandiser is the smart thinker who can think new product & re-plan, execute the order as per market trend & pricing. The merchandiser co-operates with the smart design thinker to effectively present the product. He develops colors and specifications, and performs according to market research to determine the most effective ways to sell and promote the product. This person needs strong communication and negotiation skills and visual and analytical abilities. He is a creative and innovator in the market place.
We can classify two of smart garments Merchandiser.
- Marketing Merchandiser.
- Product Merchandiser.
- Marketing Merchandiser.
A smart Merchandiser thinks about below points.
- Product Development.
- Costing.
- Direct market search & catch the customers.
- Product Merchandiser.
All the merchandising responsibilities done by unit & product smart merchandiser has done sourcing to shipment. He takes responsibilities up to shipment & closes all merchandise file after shipment.
Md.Mahbub-ul Islam
RMG Consultant & Researcher
mahbub.islm54@gmail.com